Bio

neil hocking freelance copywriter nhwriting
NEIL HOCKING

SEO Copywriting for Marketing Agencies & Private Clients

Why you might want to work with me

The first question I always ask when starting a project is, ‘What is the purpose of this piece of writing?’ I then focus on combining quality research and my creative writing skills to guide the reader to taking action. I specialise in working for talented marketing agencies that value the art of copywriting but need to work within a budget.

Or call me if you prefer: 07762906818

My copywriting background

I first started writing for magazines while at college although my first two submitted articles never actually made print because one editor died and the other resigned before they could publish them (true story!). I realised I must be pretty good at writing when my tutor at Cornwall College called me into the office convinced I had copied an article from somewhere else (I hadn’t!)

I looked seriously into writing for a living over ten years later, in 2009, after being made redundant from Thomas Cook when they closed their offices in Accrington. I soon realised that article writing was too unreliable (loads of research and a hit and miss chance of publication) so I began researching copywriting, starting a course and reading a couple of books, including Peter Bowerman’s The Well-Fed Writer.

the guardian neil hocking
My first (and only) national newspaper article was published online and in print in August 2013

I cut my teeth with some pro bono work with local businesses and nonprofits before setting up on the freelancing platform Fiverr. I quickly built up a small list of private clients and also started doing some content writing for local website and digital marketing agencies. This work is a good fit because I offer a competitive rate in return for a regular flow of work. There is also a lot of variety so my work is rarely boring (although I have had to write 200 word articles on multiple lines of bubblewrap products before).


Ghostwriting: Print books – E-Books – Amazon Best Sellers

Why you might want to work with me

I have ghostwritten several non-fiction books for self-published authors including one Amazon Best Seller. My ghostwriting services are not ‘one size fits all’. My involvement has ranged from light editing to extensive research and writing. I am committed to helping the author’s authentic voice to shine through.

I have experience in preparing manuscripts for uploading to Amazon KIndle, Amazon paperback and Apple Books among others.

Or call me if you prefer: 07762906818

My ghostwriting background

I have been involved in helping authors to put their voice into print (ink and virtual) for several years. I now have over half a dozen books under my belt including one Amazon Best Seller. I have formatted books for Kindle, Amazon paperback, Apple Books and print on demand (POD). I also jumped through the hoops with the US tax service to set up a publishing account with Apple Books and have experience setting self-published authors up on the Kindle Direct Publishing platform.

My recent experience has involved working alongside one of the UK’s top PR agencies, helping an author to launch a series of books. This has given me an insight into the author’s journey once the writing part is done. I can now tell you what should go into an AIMS, what an ARC is and how to go about promoting your book on social media and in the press.


Sports Writing: Journalism – Interviews – Reports

Why you might want to work with me

Sports writing is ‘my thing’. I am experienced in writing reports and features and have interviewed several local, national and international sports men and women.

As former editor of a popular local sports magazine, I understand more than most the importance of working quickly and accurately to meet print deadlines. I have positive working relationships with the local sports editors who would (hopefully) vouch for my reliability.

I also work closely with an experienced professional photographer for projects where high quality original pictures are required.

Or call me if you prefer: 07762906818

My sports writing background

In 1985, my dad bought me a copy of a Formula One Grand Prix magazine from the local off-licence. I was immediately hooked by the glossy cover and colourful livery of the cars within. What excited me even more were the charts in the back. I could fill in the top six finishers from every race and tally up the points.

I was also getting into football at that time but it wasn’t until Italia ’90 that my passion for the beautiful game was truly ignited. Shoot! became my weekly read and I would consume it from cover to cover.

Struggling with A-Level sciences at Sixth Form, I changed course and took up Media Studies, coming joint top of my class. I studied Journalism, Film and Broadcasting at Cardiff University for a while but left before the end of the course.

When I started up as a freelance writer, back in 2009, I kept my eyes open for opportunities to write for sports publications. I spent several years contributing to Sport South Devon magazine before being offered the chance to become editor. I jumped at the opportunity and spent a few more years in that role, thoroughly enjoying it.

I now have regular columns in several local newspapers and have bagged one or two back page bylines in my time. I have had sports features published internationally and have been blessed with the opportunity to interview several high-profile sports people and celebrities including Calum Best, Ed Clancy and surfing legend Sunny Garcia (that one’s still a career highlight!)

I support the grassroots football community in my corner of Devon as Press Officer for the TCS South Devon Football League. I have self-published eight ‘season review’ books for the league.

2 thoughts on “Bio”

  1. Hi, Remember me? Wow, I really love your site. You’ve done well. I have taken an alternate path and freelanced off social and writing websites. In fact, I’m not sure I’ve even seen my website for months. I have about a dozen clients that keep me busy but I read an article about you and thought I would stop in and give you a shout.

    Great website!

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